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Project Type

Motion Graphics

Animation

Videography & Production

Time Frame

3 weeks

Programs Used

Adobe Premiere 

Adobe After Effects

Project Information

HDV 1920 × 1080

This piece demonstrates type in motion using both analogue and digital methods, exhibiting the qualities and effects achievable within each technique being used. The project called for a sequence of typography and imagery displayed over audio of our choice, only to be done with handmade typography and materials. The concept would then be reiterated into after effects as a motion graphic animation.

01

Concept

I thought of playing with the concept of a single thread of string being the 'source' of the type, which I would then pull apart as a way to transition between frames. I already knew what types of manipulations I could pull off in Premiere such as reversing footage and such, which pushed me to move forward with this idea.

 

I chose the song Pretty Little Fears by 6Lack featuring J.Cole since it has great tempo and lends to be one of my personal favourites. I specifically chose a verse from J.cole, which became difficult since the pacing was fast and only had a few seconds to animate it. 

IMG_9009.jpg

02

Inspiration

burn_ribbon_type.jpg
By Alexis Tyrsa all rights reserved
Screen Shot 2020-01-21 at 11.25.39 PM.pn
By Ian Barnard all rights reserved

03

Process

Screen Shot 2020-01-21 at 11.50.29 PM.pn

My method starts with spraying adhesive to a surface and forming the letters with a long string of yarn. I would record it and proceed to pull on the string to unravel the words and did this to the chosen lyrics.

Screen Shot 2020-01-21 at 11.50.00 PM.pn

In post-production I sped up the footage and reversed it which made everything seem like a stop motion. Due to the adhesive mixing with the yarn creating a mess, I blew out the exposure and to create contrast.